A Look at Volvo Cars’ Global Performance in 2024
March 20 2025,

Volvo's market position strengthened dramatically in 2024, with the Swedish automaker reporting its highest full-year retail sales, revenues and core operating profit in 98 years. This exceptional financial foundation fueled a 54% increase in electric vehicle sales, positioning Volvo as the leader among premium brands in the electric segment. With fully electric models representing 23% of global sales and electrified vehicles reaching 46%, Volvo has translated financial stability into electric market dominance.
Record-Breaking Financial Performance
Volvo's revenue exceeded 400 billion Swedish Krona in 2024, establishing an all-time record driven by sales of 763,389 vehicles worldwide. This financial strength provides substantial advantages for Volvo drivers through continuous investment in product development without compromising quality. The company's core operating profit reached 27 billion SEK, a 6% increase from the previous year, with operating margins improving to 6.8%.
Strong financial results allow Volvo to maintain aggressive development schedules while absorbing supply chain pressures that have challenged competitors. For Canadian buyers, this translates to better availability, more consistent pricing, and a broader selection of electric and plug-in hybrid options at our dealership.
Electric Leadership Among Premium Brands
Volvo captured the highest electric vehicle market share among traditional premium manufacturers in 2024, outpacing German and Japanese luxury competitors. This leadership position reflects strategic investment in electrification technology designed for practical daily use. Canadian drivers have responded enthusiastically to Volvo's balanced approach, appreciating the option to choose between full electric and plug-in hybrid models based on specific needs.
Strategic Growth Through Product Expansion
Volvo's market position will strengthen further in 2025 with several key product introductions arriving at Volvo Cars Mississauga. The all-new ES90 flagship electric sedan launches this summer, establishing a new benchmark for luxury electric driving. The refreshed XC60 brings enhanced plug-in hybrid capabilities to the midsize SUV segment, while the all-new EX60 compact electric SUV will stand as a counterpart to the ever-popular XC60.
These additions address different market segments and price points while ensuring sustained sales momentum throughout 2025. The strategic product rollout supports continued market share growth against competitors with less comprehensive electric offerings.
Financial Stability Translates to Customer Confidence
Volvo's strong market position provides tangible benefits for customers considering new vehicle purchases. The company's financial health ensures long-term support for their products, including consistent software updates, parts availability, and service expertise. The substantial research and development resources allow Volvo to continually improve battery technology, charging capabilities, range, and performance.
Volvo Cars Mississauga leverages this market strength to deliver exceptional electric vehicle support through specialized diagnostic equipment, charging infrastructure, and technician training. Sales consultants receive continuous education on Volvo's electric technology, enabling them to provide accurate information and personalized guidance based on your driving needs.
Volvo's impressive growth demonstrates the advantages of choosing an electric or plug-in hybrid vehicle from a financially strong manufacturer with clear long-term vision. Visit Volvo Cars Mississauga to experience this electric advantage firsthand by exploring the current lineup and learning about the exciting new models arriving later this year.